Welcome to Living Legends Of Auto Racing

Photos from 2019 Events are now online

About Us

Promoting the pioneers of stock car racing


The Living Legends of Auto Racing, Inc., was founded in 1993 in an effort to recognize, honor and promote the pioneers of beach racing and stock car racing. Today the organization has almost 500 members from around the world and is a 501-C-3 non-profit organization. The all-volunteer Daytona Beach, Florida based organization hosts a variety of activities throughout the year and publishes “The Cannonball,” a quarterly newsletter and our yearbook. The Living Legends of Auto Racing Museum of Racing History is operated in South Daytona, Florida. LLOAR co-sponsors with the City of Daytona Beach Shores, the Living Legends of Auto Racing Memorial Brick Walk of Fame featuring inscribed bricks honoring the pioneers of auto racing.

President's Letter and Our Officers

Racing History Presentation


Living Legends of Auto Racing will provide a program on the history of automobile racing on the beaches of Volusia County to organizations, schools etc., in the Central Florida area. There is no charge for a presentation. For more information and to schedule a presentation, please contact us.

Book a presentation

Walk of Fame


Living Legends of Auto Racing Memorial Brick Walk of Fame

Features inscribed bricks honoring the pioneers of auto racing
3050 S. Atlantic Ave (A1A), Daytona Beach Shores , FL
Hours: Dawn to Dusk, Seven Days Per Week

click for a list of names


Download Our Membership Form

You can complete our membership form and mail it in with your payment or complete it electronically and email it to us.

2019MembershipForm (pdf)


Our Racing Links & Partners

Featured Products


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Contact Us

Better yet, stop by the museum when you're near Daytona

We love our customers, so feel free to visit during normal business hours.

Click for a list of email contacts.

Living Legends Of Auto Racing

2400 S. Ridgewood Avenue (US 1), South Daytona, FL 32119, US

(386) 763-4483


During the summer, please call first to make sure we are open our normal hours.